Option 2 includes three 15-minute video programs, one 30-minute video version of the laserdisc, one 15-minute teacher's video, 30 student guides, and a 90-page teacher's guide.

Student Programs

Could You Do Something Like That?
Challenges students to define entrepreneurship and to assess their own potential for starting a business. Students meet entrepreneurs and discover how they began their enterprises. Finally, students conduct research on the contributions entrepreneurs make to society by creating jobs, paying salaries, and providing the goods and services that people want.

Eyes, Ears, and Opportunities
Challenges students to become better observers of opportunities, and presents entrepreneurs who have succeeded in turning opportunities into marketable products (goods or services). This module also asks students to do research by asking local business owners how they (1) observed opportunities, (2) provided new or different products, (3) satisfied consumer demand, and (4) overcame obstacles. Finally, students are encouraged to think about future trends and how they may lead to entrepreneurial opportunities.

Is This the One?
Provides a model of how entrepreneurs think as they undertake a business venture. The lessons challenge students to evaluate entrepreneurial ventures and to use deductive reasoning, logic, and the process of elimination in their analyses. Students work in teams to research local businesses and to ask owners how they assessed their own opportunities. Finally, students are challenged to choose an entrepreneurial venture and to evaluate it by using certain criteria presented in the module.

The 'E' in Me—The Entrepreneur in You® was developed and produced by Kauffman Center for Entrepreneurial Leadership and AIT ©1998.